FAQ - Growth Launch

FAQ: We Have All Answers For You

Getting Started

What exactly does GrowthLaunch do?

We help mobile apps grow. That means ASO (so more people find your app), high-converting store assets and ad creatives (so more people install your app), and strategic roadmaps (so installs turn into revenue and retention).

Who is this for?

Indie app devs, funded startups, mobile game studios, and product teams that want traction without hiring a big in-house growth org.

What packages do you offer?

App Store Optimization (ASO): videos, screenshots, metadata, localization – Socials & Ads Creative Kit: scroll-stopping videos, carousels, statics + site hero – Strategic & Operational Plan: market positioning, 30/60/90 roadmap, funnels, monetization, KPI dashboards, and much more. Add-ons are available if you need more languages, creatives, or variants.

How fast do you deliver?

Most asset packages land in 72 hours–7 days, depending on scope. Strategy plans typically 2-4 weeks with rapid checkpoints in between.

Do you need access to our App Store/Play Console?

No. We deliver assets, metadata, and step-by-step upload instructions. You keep control.

What do you need from me to start?

Your app link/TestFlight/APK, brand assets (logo, colors, fonts), target audience/countries, and any must-have messages or compliance notes.

Can we review before the final delivery?

Yes, we share with our clients the project drafts before we proceed with the final delivery. Feedback rounds are possible depending on the project.

Are source files included?

Final ready-to-use exports are included. Editable project files (Adobe/Figma, etc.) are optional paid add-ons if you need them.

How do we work together?

Pick a package, then complete the payment. We will then contact you with our quick onboarding form to help you share with us assets/access, and we will start within 24 hours with a clear timeline.

ASO & Store Optimization

What is ASO, really?

ASO (App Store Optimization) improves how your app is discovered (keywords, relevance) and chosen (screenshots, video, messaging) in Apple’s App Store and Google Play.

What’s included in your ASO package?

2 Store Videos: 30s each (1 for App Store, 1 for Google Play) – 10 Screenshots: 5 per store, sized/formatted – Store Descriptions: keyword-rich, store-compliant (App Store + Play) – Keywords & Metadata: titles/subtitles/keyword fields – Localization: priority languages to match your markets.

How soon will I see results?

You’ll usually see impression/conversion shifts within 2–4 weeks as stores reindex and users respond to new visuals. Rankings tend to improve over time with updates.

Can you guarantee #1 rankings?

No one can guarantee any specific ranking. What we do guarantee is a best-practice process, competitor-aware research, and creative that’s built for conversion.

Do the store videos meet platform rules?

Yes, we design to Apple and Google guidelines for length, framing, and content so your uploads go smoothly.

Will this help retention or only installs?

ASO primarily boosts qualified installs. In our strategy package, we also map onboarding, activation, and lifecycle messaging to lift retention and LTV.

Creatives, Social & Paid Ads

What creatives do I get in the Socials & Ads package?

x1 Social/Ads Promo Video (portrait, 30s) for TikTok/Instagram/Facebook/Google/Apple Ads – x1 Website Hero/Explainer Video – x2 TikTok/IG Reels-style videos (portrait) – x2 Carousel posts and 2 static posts – x1 ready-to-launch creative kit (hooks, CTAs, copy snippets)

Do you run the ads for us?

We create performance-oriented assets and a playbook. You or your media buyer handles budgets and platform setup.

How do you make engaging content?

We lead with problem-solution hooks, social proof, and rapid demo beats, then test multiple openers/CTAs to find winners.

Can we request different formats or ratios?

Absolutely. Square, portrait, landscape, HTML5 banners, just tell us your channels.